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WE TURN PRODUCTS INTO PROFITS.

At Haystack, we are always uncovering new opportunities for licensing and private-label brands. We find creative and innovative solutions to move the needle and optimize profits.

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LUDICROUS SNACKS

In partnership with Shelf Stable Solutions, Haystack developed the Ludicrous Line of potato chips, nutty snack mix, and pretzel pieces. Now available in vending machines and select convenience stores, these snacks are so insanely delicious they have shaken up the snack aisle. The eye-catching packaging took home the GDUSA Graphic Design Certificate of Excellence and continues to drive traffic. Ludicrous really does take your taste buds from “zero to wow, in one bite.”

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SUN SHACK SNACKS

We also partnered with Shelf Stable Solutions to develop a tasty line of fun snacks, including caramel popcorn and potato chips. Available in vending machines and select specialty markets, their delicious flavor and bright and sunny packaging have created quite a splash!

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PRODUCT GENERATION

We collaborate with you to brainstorm ideas to find the product solution that best meets your needs.

TRADEMARK

We’ll work with you to develop the right brand name and handle the trademark registration process.

ANALYSIS

With our network of top suppliers nationally and world-wide, we perform vendor analysis to identify the most advantageous partner for your project.

FLAVOR

We facilitate sample development with you to make sure we meet the desired flavor profile.

PRODUCTION

We manage initial production, monitor ongoing productions, and look for potential complementary additions to your product lineup.

PACKAGING

We oversee creation and design of logos, artwork, and package design.

NIL PRODUCTS

In the short time since the Name/ Image/ Likeness era began, we have quickly learned to navigate the ever-changing NIL landscape to find the right people to work with who can put us in the best position for success.

HAYSTACK SOURCING CREATES
PROFITABLE SOLUTIONS.

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